Mark,
Hmmm I am really confused by your statement "I do not understand what noise factors have to do with blocking". Blocking is done so that within each block, the noise is constant, thus increasing precision. The noise, that was held constant within the block, is purposefully changed between blocks to increase the inference space.
Perhaps it is the definition of noise. I define noise as those factors/variables that you are not willing to manage (future tense). What I mean by manage is to control, or set levels for. The reason you might not be willing to manage factors is:
1. You can't, or don't have the technology
2. It is too costly
3. It is inconvenient
I spend most of my time in product development (R&D). Much of that time is spent understanding how the design factors will affect product performance, and we are really trying to understand causal structure. There are decisions that must be made as to which factors can be managed and which ones cannot. Subsequently we get data to support or invalidate those decisions. The engineer must consider how effective the design factors are at impacting product performance in the hands of the customer. The engineer must consider sources of variation: materials, manufacturing/assembly, test, distribution, storage, use, etc. Historically, product development is done with an extremely small number of samples from an extremely small inference space. Depending on product complexity and cost, they might get only a few "beta" units to determine how well their design will perform IN THE FUTURE. Perhaps because of this, they choose to test product performance on this small scale while holding the noise as constant as possible (thereby increasing the precision of their experiments). The "beta" units come from 1 lot of raw material, 1 manufacturing line (which is likely not a production line), 1 person doing assembly, tested over a short time period where ambient conditions don't change much, with 1 measurement system, the variations in customer use are all held constant (using the ink example earlier...hold pressure, angle, substrate and environmental conditions CONSTANT). Then they extrapolate these results into the future and claim performance and reliability statistics as well. You probably know this! The question is, how do we test a small sample of beta units with increased precision and increased inference space. Thanks goodness for DOE! The engineers/scientists need strategies to handle noise in these situations. The design structure is only part of the equation. What percentage of all of the factors in a process and typically experimented on? How are the "other" factors handled? Blocking is one of those strategies (though there are of course others). While blocking confounds many noise factors, it does provide the opportunity to answer the questions: If the noise changes in the future, which invariably it will since it is by definition not being managed, will the product still perform as intended? If the effect of design factors an engineer is choosing to improve product performance DEPENDS on noise (this is the definition of an interaction), then how will the design engineer specify the setting for the design factor? The earlier this is discovered the more options you have and the more cost effectively it can be fixed or mitigated. When design factors have the same effect on product performance over changing noise, you have a robust product design.
"All models are wrong, some are useful" G.E.P. Box