Hi Ressel,
I am seeing the translated message and I hope we will not get lost in translation
1) PBI vs JMP Live: One of the limitations of PBI is that users cannot automate the creation of reports each report page, along with every filter and visualization, must be manually configured. (This comes also from a non experienced PBI user)
2) Convincing Management: It's all about showing the value and ROI. JMP Live can save much more than it's cost. A LOT of time translated to money and to actual work. No more data silos, no more back and forth, no more losing data. Single point of truth, increased collaboration and data-driven decision-making.
3) Number of Users: JMP Live does not have a cap on the number of viewers or number of sites. So it's for the whole organization.
4) JMP Live access: JMP Live user/viewers/explorers do not need a JMP license to view shared reports. Users only can access JMP Live, they can interact with the published content, explore data, and use interactive features like filtering, graph manipulation and so on. To create or publish reports to JMP Live a JMP license is required. One important thing to add here is the Controlled User Access. You can manage the user permissions accordingly. So you can specify who can view, interact, edit, upload, download or only view data and dashboards.
I hope these answer your questions.