I created a new column called JMP Time with ms and gave it the following attributes and format
I applied the following formula to the column
In Hours( Num( Word( 1, :Column 8, ":" ) ) )
+ In Minutes( Num( Word( 2, :Column 8, ":" ) ) )
+ Num( Word( 3, :Column 8, ":" ) )
+ Num( Word( 4, :Column 8, ":" ) ) / 1000
and it gave me the following results
I believe this is what you want.
Attached is the above data table
Jim