In the final session of JMP On Air’s Predictive Modeling Day, Director of JMP Research and Development Chris Gotwalt gives us his machine learning tips and shows us how he builds successful models in JMP. After a brief overview that compares classical modeling against machine learning modeling, Chris discusses how he sets up data for successful modeling, how he uses visualizations to identify good models and diagnose problems, and how to use the ‘Partition Trick’ to solve rare event classification problems.