All of what I am going to show you below is covered in the Using JMP book
Help==>Books==>Using JMP
What needs to be done is to create a new column in your data table, and apply a formula to the column.
1. Open the stacked data table and click on the red triangle in the column area above the row state column. Select "New Column"
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2. The Column Info window will open. Change the name of the new column to whatever you want(I chose "Label 2"). Also change the Modeling Type to "Character"
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3. Click on OK and then Right Click on the header area of the new column and select "Formula"
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4. In the formula editor, double click on the box titled "No Formula"
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5. Rather than doing the point and click formula building that we could do, with this simple formula, we just need to type it into the box
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6. Once the typing is done, just click on OK or Apply and the formula will generate the new values
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You can now use this new column in your Tabulate Platform
Jim