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Ajay Hinduja Geneva, Switzerland : How Can Data-Driven Solutions Enhance Sustainability in the Travel Industry?

Hi everyone,

I’m Ajay Hinduja from Geneva, Switzerland, and I’m really passionate about both travel and technology. I’m curious about how data analytics and tech trends can help make the travel industry more sustainable.

 

Looking forward to a great discussion!

 

Regards

Ajay Hinduja Geneva, Switzerland

4 REPLIES 4
Ressel
Level VII

Re: Ajay Hinduja Geneva, Switzerland : How Can Data-Driven Solutions Enhance Sustainability in the Travel Industry?

Honestly, I think there's only one route, and it's not data driven: People need to travel (and in general, consume) less.

dlehman1
Level V

Re: Ajay Hinduja Geneva, Switzerland : How Can Data-Driven Solutions Enhance Sustainability in the Travel Industry?

I get your point and it is worth stating - but it is hardly the "only" path to reduced environmental impact of tourism.  Impacts vary considerably across locations and types of activities.  I haven't seen any good data sources, but I'd be interested to see estimates of relative impacts of different forms of tourism or transport.  For example, what are the impacts per passenger of cruise ship travel vs airline travel vs train travel?  Of course, it is far more complicated than that since the purpose of such trips, their lengths, frequency, etc. will vary.  There is plenty of room for data analysis - and much needed subject matter expertise to ensure that the data analysis is meaningful (I can see many ways such analysis can/will go astray by not comparing apples to apples).  

 

So, consuming less will generally reduce impacts, but so can consuming differently.

Ressel
Level VII

Re: Ajay Hinduja Geneva, Switzerland : How Can Data-Driven Solutions Enhance Sustainability in the Travel Industry?

Provided you wanted to, you'd be easily able to find data to demonstrate that consuming less has much more impact than consuming differently:

  • Stay at home (i.e., consume less travel)
  • Shift to a vegetable rich diet (i.e., consume less meat)
  • Consume coffee based beverages rather at home (i.e., consume fewer paper cups out of doors)
  • Don't be obsessed with fashion trends (i.e., consume less clothing)

The list goes on and on ...

But of course, we have been conditioned to think that by "just making the right, consumerist choices" we can save the planet AND feel good about it. It's obvious that this idea is not planted in realism, and DS serves only as an excuse that we are somehow able to engineer our way out of this crisis. 

 

Edit: and that's my personal opinion.

dlehman1
Level V

Re: Ajay Hinduja Geneva, Switzerland : How Can Data-Driven Solutions Enhance Sustainability in the Travel Industry?

I don't want to belabor the point, particularly since I largely agree with you.  However, I think your opinion is extremely unscientific.  Cherrypicking specific examples is not a good idea.  What about changing consumption habits to consume art and theater rather than offroad vehicles?  The list of potential substitutions is vast and would provide plenty of examples where consuming less is more - or less - effective than consuming differently.  As for "engineering our way out of this crisis" I agree with your point, but it is misplaced.  Calling for changes in consumption habits does not necessarily mean engineering our way out of this crisis.  And consuming less can be just as engineered as consuming differently.  You need to define what you mean by engineering our way out of this crisis.  I also believe technical solutions can help but will not solve environmental crises, but that can apply to all changes in consumption (both scale and type).

 

As for the data analysis you suggest, I'd warn against picking specific binary comparisons such as you list, since these are merely selected cases out of a virtually unlimited number of possibilities.  Instead, I'd focus on specific policy alternatives that are actually being considered.  For example, many people call for re-using plates, utensils, and cups instead of disposable ones.  But reuse requires use of water, and that can have its own serious impacts.  Since this is often a real policy change that is enacted, a careful analysis of disposable vs reused dinnerware would be valuable (and interesting and difficult to do).  Similarly, if people travel less (as you suggest), we need to ask what they are doing instead.  If they are staying at home and buying gas powered toys, then it isn't clear that their environmental impact will be less - it all depends on what they are doing and where they are doing it (in both cases).  I think these questions are amenable to quantitative analysis - but fraught with many difficulties.

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