Feb 27, 2013
Journal and files used in Jian Cao's JMP PRO 13 live webcast on marketing analytics and consumer reserach. View the videos from the webcast.
Note: At Time 19:40 in both the Full and Part 1 videos, the equation key should read as follows. S represents Singular Values, not Eigen Values.
SVD Equation and Key - (S represents Singular Values)