We know that great software in the right hands can change the world, but in addition to our software, what is JMP doing to contribute to that change? That’s where corporate social responsibility (CSR), comes in. CSR is a way for companies to remain accountable to themselves and others. In a nutshell, CSR involves a wide range of initiatives that a company undertakes to make a positive difference in the world. It's about committing to actions that not only benefit consumers, but also society and the environment.
Why does CSR matter?
At JMP, we aren’t just analyzing data; we’re cultivating change. As an established – yet growing – business in an evolving industry, we have the power to initiate change. Participating in different CSR initiatives is a stepping stone to instigating change beyond our exceptional software.
CSR is close to our hearts at JMP, reflecting our values and dedication to creating lasting change beyond just what our software can do. Our brand pillars reflect everything we strive to be at JMP, and all five of those pillars directly relate back to giving: being innovative, helpful, interactive, trusted, and approachable.
At JMP, being innovative doesn't just apply to our software; it also drives our approach to CSR, allowing us to develop creative and effective solutions for social and environmental challenges. Similarly, being helpful at JMP means actively contributing to societal well-being and adding value to those around us in various ways, such as developing free resources for anyone learning statistics. Along with being helpful, as a brand, we work on consistently showing up for the communities we serve by being interactive. For us, being interactive means understanding the needs of those around us and collaborating to find impactful solutions, whether it’s volunteering at a food bank in Raleigh or picking up trash in Tokyo.
We pride ourselves on being a trusted data analytics brand and hope to extend that trust through our CSR efforts by demonstrating our commitment to making a positive impact on society. Additionally, being approachable is another cornerstone of JMP, ensuring our CSR initiatives are inclusive and accessible to everyone. We even encourage our customers to pitch in by including opportunities for them to donate socks to homeless shelters at our various user conferences around the world.
Through our various CSR efforts, we embody our brand pillars of being innovative, interactive, helpful, trusted, and approachable.
Impact beyond profits
CSR offers a way to connect on a deeper level with JMP users and employees. We recognize the lasting impact of giving back, addressing societal challenges, enforcing sustainable initiatives, and knowing that we are making a tangible difference. Some of our initiatives involve donating time to local charities, participating in global sustainability initiatives, fighting social inequities such as discrimination and racial equality, and supporting LGBTQ+ rights and inclusion. With our CSR efforts, we can expand our reach globally and make a noticeable impact.
At JMP, we deeply value our company culture, which emphasizes nurturing both the mental and physical well-being of our team members. But our commitment doesn’t stop there. We extend our care to nurture through volunteerism and our various CSR initiatives. While we’re proud to be leaders in data analytics software, we’re equally proud of the community we’ve built. A community where giving back isn’t an afterthought – it’s an integral part of our identity, as integral to our mission as the innovative solutions we develop.
We have some great CSR initiatives at JMP, and we hope you’ll agree. Stay tuned for an upcoming blog where we'll explore JMP's CSR initiatives in depth.
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