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JMP Pro 12 & Facebook Analytics

jenkins_macedo

Community Trekker

Joined:

Jul 13, 2015

As part of my modeling development, we are interested in using social media data such as Facebook likes as one of the inputs variable to predict customers who might more likely enroll is programs that we are offering. The organization has a FB page and it would be unique to see if there is a way to use JMP to be able to extract data. I am not sure if this is possible, but maybe this is something worth considering given how unique social media data are to business decisions. Any helpful hint would be great.

Jenkins Macedo
1 REPLY
jenkins_macedo

Community Trekker

Joined:

Jul 13, 2015

This is a big piece of gap that JMP might benefit from from a digital analytics standpoint. Develop an add-in that could be use to extract social media impression data.:)

Jenkins Macedo