Transforming a company’s analytics culture doesn’t happen overnight – it takes vision, persistence, and the right advocates in the right places. This plenary session brings together a range of voices from across industries to explore how statistical enablement gains momentum inside organizations, and how individuals at every level can help lead the charge.

We’ll hear reflections from Margaret Wilson-Moses, Production Engineering Manager at Inpria, on navigating change and scaling innovation, as well as Chief Quality Officer Chris Theis of Coherent on using JMP Live to drive real-time collaboration and standardize statistical thinking across the enterprise. We will also chat briefly with Phil Kay, co-host of The Next Experiment podcast, about how life sciences organizations are accelerating innovation with design of experiments (DOE) – and what he's learned in speaking with the industry visionaries leading that charge.

The session will close with a high-energy demo from participants in the JMP Summer Challenge, showcasing how exploratory analysis in JMP provided hidden insight into team race strategy during the 2025 Formula 1 Spanish Grand Prix.

Together, these stories illustrate how analytics advocacy isn’t just a role – it’s a mindset that accelerates progress across the enterprise. Whether you’re just beginning your analytics journey or managing enterprise-wide initiatives, this session will leave you energized and ready to advocate for what’s next.